Everything Tallahassee has named Moore Consulting Group (MCG) as a finalist for the 2008 Tally Award for the Best Marketing Firm in Tallahassee. Finalists are determined by popular vote; winners with the most votes in each business category will be announced at the January awards gala.
“Our firm prides itself on our reputation for superior client service, and we are thankful to have the support of so many friends, colleagues and people from throughout the community,” said MCG President and CEO Karen Moore.
Moore Consulting Group has been no stranger to accolades in 2008, earning the Tallahassee Chamber’s Family Friendly Business of the Year award, national rankings from PRWeek and O’Dwyers, four Image Awards and a Silver Addy. Karen Moore was also recently recognized as a nominee for the Girl Scouts of the Big Bend’s Women of Distinction honor.
Monday, December 22, 2008
Wednesday, December 17, 2008
MCG gives special holiday news update
Moore Consulting Group pairs up with Santa for another successful campaign. View the 2008 MCG holiday news update.
Monday, December 15, 2008
Terrie Ard presents to EDC on campaign success
Moore Consulting Group Senior Vice President Terrie Glover Ard, APR, CPRC, recently joined the Tallahassee Economic Development Council (EDC) and other business leaders to present to the Leon County Commissioners on the strategy behind the Tallahassee EDC’s “Be a Part of Our Secret” campaign to attract new businesses to the area.
The integrated campaign was developed by Moore Consulting Group in collaboration with the EDC earlier in 2008, and included grassroots, social media, marketing and advertising components. The campaign website, online at www.BeAPartOfOurSecret.com, served as the anchor for the campaign, providing a one-stop resource for information and featuring several cutting-edge features for site selectors and prospective businesses.
“The results of the branding initiative and website have been so impressive,” remarked Ard.
The Tallahassee EDC has reported an increase in consultant calls—both consultants who already have clients and investments in the community as well as new investors. Enterprise Florida, the state resource for business development and relocation, also recognized the Be a Part of Our Secret website as a model for economic development offices statewide.
The integrated campaign was developed by Moore Consulting Group in collaboration with the EDC earlier in 2008, and included grassroots, social media, marketing and advertising components. The campaign website, online at www.BeAPartOfOurSecret.com, served as the anchor for the campaign, providing a one-stop resource for information and featuring several cutting-edge features for site selectors and prospective businesses.
“The results of the branding initiative and website have been so impressive,” remarked Ard.
The Tallahassee EDC has reported an increase in consultant calls—both consultants who already have clients and investments in the community as well as new investors. Enterprise Florida, the state resource for business development and relocation, also recognized the Be a Part of Our Secret website as a model for economic development offices statewide.
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