MCG up for Tally Award as 'Best Marketing Firm'

Go online and take a look at this year’s candidates for best marketing firm in Tallahassee, and you’ll find Moore Consulting Group on the list.

Supporters of all kinds of businesses are being encouraged to visit EverythingTallahassee.com and vote for their favorite businesses now through December 15th. Moore Consulting Group’s listing can be found under Marketing in the Professional Services category.

Winners with the most votes in each category will be announced at the Tally Awards Gala on January 31, 2009. All proceeds go to benefit the Florida Disabled Outdoors Association.

To cast your vote for MCG, click here.

Karen Moore receives ‘Women of Distinction’ nomination

Karen Moore has been named a nominee for the 2008 Women of Distinction awards. The awards, given by the Girl Scout Council of the Apalachee Bend (GSCAB), will recognize female leaders from across the Panhandle. Moore was selected as a finalist in the PR, advertising, media and technology category.

While the nomination also considers Karen Moore’s recent accomplishments as a business leader in the Big Bend community, Moore has deep roots with the Girl Scouts; she was the youngest person to be appointed to the Girl Scouts of Citrus Council’s Board of Directors, and served as a camp counselor for five years. She was also a Girl Scout from 2nd through 12th grade.

The 2008 Women of Distinction Awards Gala will take place on November 18th.

Tallahassee Democrat: Area health industry likely to grow

Moore Consulting Group Vice President Jim Hunt joined leaders from throughout the Big Bend region Thursday morning at the Economic Development Council of Tallahassee/Leon County to discuss opportunities for grown in the healthcare sector.

From the article that appeared in the Tallahassee Democrat:

"Jim Hunt, vice president of business development at Moore Consulting Group Inc., gave the perspective of BioFlorida, the member-based group promoting the growth of Florida's biotechnology industry. 'We are poised for becoming a biotech Mecca in this region,' he said.

The area's research and development efforts have attracted the attention of major corporations, some of whom have visited to see first hand the advancements in various biotechnology areas, he noted."

Family Forum: MCG Fosters Work/Life Balance

This month’s issue of Family Forum magazine features Terrie Glover Ard, Moore Consulting Group’s senior vice president and proud new mother of a baby girl, as a role model of how new parents can achieve a positive work/life balance.

Moore Consulting Group was also recognized earlier this year with the Family Friendly Business of the Year award by the Tallahassee Chamber of Commerce.

Family Forum is available at local retailers such as Publix, as well as online.

Terrie Ard Participates in FSU Professional Panel

Florida State University’s (FSU) College of Communication's Career Future class, lead by Dr. Ann Korzenny, hosted a panel of professional leaders to address students. Moore Consulting Group’s (MCG) Terrie Glover Ard, senior vice president, was among the panel participants, which provided the audience with various perspectives on the communications industry. The dialogue ranged from how to strike a work/life balance to professional development opportunities and local industry issues.

“Moore Consulting Group has been extremely fortunate throughout the years in being able to draw upon the great pool of talent offered by our local universities,” said Ard. “I was honored to have the opportunity to connect with students and hopefully play a role in their ongoing success.”

The panel event is the latest in Moore Consulting Group’s continued commitment to connecting higher education with real-world opportunities. MCG’s Susannah Wesley is also slated to speak to FSU’s student chapter of the Florida Public Relations Association later this year.

Tallahassee Chamber Hosts Panel on Social Media

The Tallahassee Chamber recently hosted a panel of local business experts to discuss how social media affects businesses. Karen Moore, president and CEO of Moore Consulting Group was invited to attend.

Of interest were Moore’s insights on the digital media landscape, including everything from blogs to Twitter, Facebook and YouTube.

“Businesses continue to find opportunities to capitalize on social media,” said Moore. “The key is to find what resonates most with your audience and engage in an ongoing dialogue to help grow your business.”

An article by Karen Moore on social media also recently appeared in Source magazine. The MCG website offers additional social media features, including a blog and links to its YouTube site.

MCG Continues to Rank Among Top Firms in U.S.

O’Dwyers and PRWeek recently released their annual rankings of the leading public relations firms, each placing Moore Consulting Group (MCG) among the best in the nation.

MCG earned the no. 111 spot from O'Dwyers and no. 123 from PRWeek. As an integrated communications firm that provides counsel on public relations, media relations, marketing, crisis communications and more, MCG has consistently been ranked in the top 200 by the two leading industry publications.

O'Dwyers also ranked MCG the no. 1 agency in Florida for healthcare for the second year in a row. In addition, MCG placed no. 3 in Florida and no. 29 in the country in the field of environmental communications.